For the Put Together Hot Mess

Life a mess? At least your outfit looks good. Nasty Gal is a brand For the Put Together Hot Mess. This advertising campaign is geared towards the gals that don’t care what others think and have the confidence to wear fashionable clothes, even on their not-so best days. Whether they’re late to class, sleeping through their alarm or spilling their just bought coffee, Nasty Gal always has them looking their absolute best, so why care about all the rest? These ads feature hand done typography, a collage style and original photography.